At Electronic Arts' investor meeting, held yesterday, new CEO John Riccitiello noted that the company'd had its "toughest year" in its history—and fingered EA's backing the "wrong horse" by focusing on Microsoft's Xbox 360 and Sony's PlayStation 3 while discounting Wii.
"Not a lot of people anticipated the success of Nintendo that they've shown with their wand controller and their Wii," Riccitiello said. "That got ahead of us a little more than our expectations."
Despite the slow start, though, EA was able to claim the second-largest share of Wii's success at 19%, second only to Nintendo. Tiger Woods PGA Tour was fingered as the chief reason for the large share.
"Not a lot of people anticipated the success of Nintendo that they've shown with their wand controller and their Wii," Riccitiello said. "That got ahead of us a little more than our expectations."
Despite the slow start, though, EA was able to claim the second-largest share of Wii's success at 19%, second only to Nintendo. Tiger Woods PGA Tour was fingered as the chief reason for the large share.